Objective: To turn those hours and entertainment expenses into eventual business generating results.
“Doing lunch,” (or breakfast, or dinner) is a standard business development practice that can either bring desirable results or eat up a marketing budget with little to show beyond an expanding waistline. Client meals and entertainment can be pleasant ways to build and bond a relationship. But if you want those occasions to yield actual business opportunities as well, lunch must be accompanied by advance planning and strategy.
The seminar/workshop covers:
An interactive program using examples from the participants.
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